Ecommerce Marketing Agency
for Mission-driven businesses

Proven digital advertising and scroll-stopping ad creatives to 2x your business

Work with us

Companies We Helped Scale

How We Do It

01 /     Innovative Approach

You will be first to untapped opportunities

02 /     Data-driven Strategy

We focus on the big picture & always know what to test next

03 /     Atypical Creatives

Our creative experts know how to merge creative & data effectively to improve your Conversion rate & Return on Ad Spend

200
Happy Clients
43
Number of niches we’ve successfully proven our strategies
82,251,000
Total revenue generated profitably for our clients since 2015

What you get

Proven & reliable process

We’ve tested almost everything, so you don’t have to. Don’t risk hiring cheaper freelancers or small agencies learning on your money. Our proven growth formula reliably delivers 30-50% growth in the first 3-6 months.

Creative meets performance

Producing high-converting ad creatives consistently is key to success in today’s digital advertising. We test hundreds of creatives every week. We know what makes them work and brings you more money.

Meta and TikTok experts & Google, Shopify Partners

We are experienced Meta and TikTok ads experts and certified Google and Shopify Partners.

Your 360° guide to scale

To get the most out of your ads, you need to optimise multiple pillars of your business. This is why you also get coaching on key growth areas, such as improving margins, LTV, AOV or Conversions. This way, you’ll have control over all growth levers in your business.

Digital Expertise Augmented with Artificial Intelligence

We leverage the latest AI technologies across our service ranges to help you stay relevant, achieve better ROI and be more efficient

By Entrepreneurs for Entrepreneurs

To prove our process works, we walked the talk and invested our money to build and scale our own two startups. One from $0 to $1.6mln in 56 days and the other from $0 to $200k in 3 months. We walk the talks so you can benefit from our experience and apply it to your own business.

We can help you with

 

Facebook & Instagram Ads

Our secret sauce is the 4-step Facebook Ad Scaling Framework, which we developed based on thousands of hours of hands-on experience. This framework allows for rapid but profitable (and stable) growth within weeks. We know that every dollar counts, so our lean testing methods make sure you only spend as much as necessary to extract learning, but not a dollar more.

 

Google & Youtube Ads

Google and YouTube Ads provide a cost-effective way to reach a virtually unlimited, high-intent audience. Most social-first eCommerce businesses, however, stick to FB ads and fail to take advantage of the immense potential of the two advertising channels. Our creative team has spent months testing different types of YouTube ads to come up with a proven, winning formula. What you get are high-converting YouTube Video ads and more money in your bank account.

 

TikTok Ads & User Generated Content

As a TikTok ads agency, we help you tap into the unlimited potential of this vast, ever-expanding audience, starting from as little as $20 of daily advertising budget. Not only do we help you with media buying, but we also take full care of creating high-converting video creatives made based on the ongoing trends. We know the exact anatomy of high-converting TikTok ads—so you don’t have to.

 

Creative Strategy & Video Production and UGC videos

Over the years, we’ve spent millions of dollars on creative testing and figuring out what works best. The result of that is our unique Creative Hypothesis Testing Methodology(TM) which is responsible for generating millions of dollars in ad revenue for our clients. At SalesGenomics, we don’t just test random creatives and see what sticks. We come up with a specific, creative hypothesis, test it, and analyze the collected data and iterate to create profitable creative winners.

And more…

Strategy Consulting

TV ads

Email & SMS marketing

Conversion Rate Optimisation

SEO

Landing Pages

Conversion-Focused
Website Redesigns

AI-marketing

Digital Marketing Due Diligence
for Private Equity

Are we the right partner for you?

Do you…

  • Feel you outgrew your current marketing team and need an elite squad to take you to the next level?
  • Feel overwhelmed by the fast-changing marketing landscape, making it hard to tell whether a drop in performance is a global phenomenon or your assets need some improvement?
  • Spread yourself too thin and wish you could stay focused on your business vision?
  • Hesitate to work with another partner because you have been burned before with over-promises and under-delivered results?
  • Feel ready to team up with a marketing partner you can trust and a clear plan of action to get you the results that you want?

If you answered yes to any of these questions, let’s talk!

Case Studies

Ergo Styling Tools

Hair Care B2B eCommerce Brand revenue DOUBLED at 7.78 ROAS in 2 months by opening direct-to-consumer cold acquisition channels

Best Friends by Sheri

Pet bed Shopify store scaling beyond 7-figures while increasing website conversion rate to 4.25%

Silvercut

Personalised Jewellery Brand scaled from $1mln to $3,8mln while doubling net margin

Why 250+ entrepreneurs & CMOs chose SalesGenomics

With 7.78 ROAS, our revenue DOUBLED in just 4 months

As a B2B company, we needed help with opening ourselves for individual clients. Thanks to Sales Genomics’ team, our switch to D2C was smooth and successful!
With 7.78 ROAS, our revenue DOUBLED in just 4 months. This let us acquire thousands of new clients and reach seven figures in revenue for the first time! We loved seeing where every dollar would go, so we were comfortable with spending more. On top of that, their team was super competent and proactive.

4-5x ROI and we only got started

I’m lucky to have been working with Mike And Matt with my various companies for about six months now. In terms of ROI, it has been around 4-5x already, which is very positive. And we only got started!

Their team executes things extremely fast, and they need no hand-holding at all. Whether it’s analytics, creatives, or growth strategy, they nail it. Honestly, at some point, I felt like they were more involved in growing my companies than I was myself. I can’t recommend them enough.

Jewellery Brand scaled from $1mln to $3mln while doubling net margin

“Last year when I run the store myself, I made 285k in November. This year, working with SalesGenomics, I made 965k!”

360° eCommerce Scaling Ecosystem

“Working with SalesGenomics is great, because they not only do Facebook ads but also help with website conversion optimisation and content creation. It’s a more holistic approach and that’s what makes Facebook Ads effective.”

Only a select few clients - we do not spread ourselves thin. We give your business full dedication and the care you deserve

“Since bringing SalesGenomics on board our business grew 30%! We have an amazing relationship with these guys!”

2x eCommerce Sales while maintaining margins WITHOUT wasting another minute doing ads yourself

“Matt Panek and his team made it really easy for us to integrate and execute social media strategies into our business so it can grow even more. (…) I can recommend SalesGenomics to anyone thinking of growing their business and streamlining their online ad campaigns.”

Hear what working with us is like

“There’s a very clear process for how to create creatives, how to review them, weekly call to understand everything that happened. They’re very active and generous with their time and it’s a really high-quality expertise but also a very nice human experience.”

Making International Expansion a Reality

“We are a French team attacking the French Market, but we had a desire to be much bigger and be able to attack other markets.
We were concerned about working remotely, without physical meetings, but it’s working really well! With SalesGenomics we have weekly meetings that are very interesting, very productive and extremely effective in helping us reach our goals.”

After a few months, the ROAS is around 4, which is just amazing!

In the past, I’d try to run everything myself. But now, thanks to guys from Sales Genomics, the results more than tripled in January. And January is typically a bit of a dead period in my business. They’re masters of figuring out new audiences. After a few months of working together, the ROAS is around 4, which is just amazing! They also took so much off my plate that I can finally focus on the most critical parts of growing my business.

Companies we helped scale

Our mission

SalesGenomics helps mission-driven entrepreneurs serve the world AND profit

We believe founders with passion and vision can change the world for the better! We want to amplify your mission with digital advertising that works!

Our brands donate hundreds of thousands dollars annually charities, invent new products that solve world’s problems, empower underprivileged communities or sustainably add joy to people’s lives without hurting the planet.

The impact of our brands

We’re a part of Atypical Digital Holding group

300+ team members who think different!

37 countries & Global presence

360-degrees marketing capabilities

Remote

We have SGX team members located in 11+ countries

United States

Atypical Digital Headquarters in New York

1185 6th Ave 3rd floor,
New York, NY 10036,
United States

London office

Our very first location where everything started

128 City Road,
London, EC1V 2NX
United Kingdom

Perú

You can also find us in beautiful Lima

Av. Hipólito Unanue 225,
Oficina 703, Miraflores,
Lima

Join our community & learn our strategies

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Podcast by Matt Panek

Listen to our Podcast!

Learn lessons from scaling multiple eCommerce businesses to 7 and 8 figures.

Listen to Podcast

YouTube Channel

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Let's Connect

If you’d like us to run your ads, let’s book a meeting where we’d assess your current situation, goals and do a free audit of your marketing efforts to make sure we can help.

Work With Us